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Eye of Dubai
Business & Money | Monday 31 August, 2015 9:41 am |
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Ulysse Nardin Marks Artemis Racing Partnership with Commemorative Marine Diver

The America’s Cup is the most important yachting competition of all time, and for the event’s 35th year, Ulysse Nardin sails into the sport as an official partner of Sweden’s Artemis Racing. To celebrate the landmark collaboration, the timepiece manufacture is launching an exclusive line of the legendary Marine Diver. Vivid in deep-ocean blue with bursts of signature Artemis Racing yellow, the limited edition of 250 timekeepers will be revealed in Gothenburg, Sweden, host to the America’s Cup World Series. This preliminary competition, held on August 28-30, is a fitting atmosphere to reveal the new Marine Diver Artemis Racing watch. Since the beginning, only four countries have won the America’s Cup – the United States, Australia, New Zealand and Switzerland. Artemis Racing is striving to be the Cup’s new steward, bringing it to Europe and Sweden for the first time; and Ulysse Nardin is very proud to support this historical endeavor – and commemorate it with a collectible timepiece. “Ulysse Nardin’s history of navigating the sea, paired with the DNA of innovation and technology, which is firmly established in both companies, makes this partnership a perfect match,” says Patrik Hoffmann, CEO of Ulysse Nardin. “When meeting the Artemis engineers, technicians, and craftsmen at their base in San Francisco, I quickly realized that the spirit of passion and innovation is the driving force behind this extraordinary team.” The energy and ingenuity of the Artemis Racing team is mirrored in this special execution of the Marine Diver, made for the milestone moment. Presenting a sleek yet durable mixture of textures, including stainless steel and rubber, the piece is ideal for yachtsmen who welcome the fiercest of competition. Reflecting love for the sport while honoring the occasion is the original pattern on the watch’s face; here, vessels seem to float on the sea as if awaiting their turn to set sail. Highlighting the partnership is the Artemis Racing insignia and “Challenger 35th America’s Cup Artemis Racing” tribute. These details, alongside the bold hour markers, hands and strap accented in yellow, with the Artemis Racing logo just below the dial, show a highly personal connection between the brand and the team. Reinforcing the nautical roots of each is the intricate wave pattern around the dial. Boasting exceptional water resistance to 300 meters, made possible thanks to the screw-locked crown and case-back, it also features a unidirectional rotating bezel, which prevents any accidental adjustment to the dive time. Forty-four millimeters in diameter and powered by the UN-26 self-winding base caliber, the timepiece offers a power reserve indicator, small seconds register and a date display at 6 o’clock, among other precise functionality. Complex in its DNA, robust in its aesthetic, the Marine Diver Artemis Racing is the watch for the yachtsman in all of us. Whether we are avid participators in the sport or watch from the shoreline, Ulysse Nardin celebrates the sailor spirit by way of this partnership and its celebratory timepiece. The Marine Diver Artemis Racing is available through Ulysse Nardin’s worldwide retail network.

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