Business & Money | Sunday 25 September, 2016 4:19 pm |

Swiss luxury watchmaker RAYMOND WEIL has partnered with global music leader Universal Music Group (UMG), to provide registered users of the RAYMOND WEIL website, with immediate access to a comprehensive selection of the best music titles across various genres. 

The collaboration, is in line with the Swiss maison's long-standing relationship with the world of music, which has inspired many of the brand most successful creations. The initiative will allow those registering on the website (www.raymond-weil.com), with immediate access to the bespoke digital music platform: music.raymond-weil.com curated by UMG, which features ad-free digital radio featuring hundreds of tracks and contains numerous premium themed playlists across various music genres including: rock, classic, pop, Beatles tribute, Discovery, Mozart, Freelancer, Shine, Maestro and more.

Also available to registered users, will be a dedicated weekly music news broadcast, featuring the latest news and developments in the world of music, especially put together by the experts at UMG.

“We are thrilled to partner with Universal Music, the world’s leading music company, and to associate our Brand’s name to such an iconic actor of the industry. RAYMOND WEIL has always been strongly committed to promote music of all kinds. With this exclusive entertainment service, we offer our clients access to the best music artists and an undisputable added-value”, declared RAYMOND WEIL CEO Elie Bernheim.

Additionally, buyers of RAYMOND WEIL watches can access premium content on the music platform by becoming members of the WEIL Club. Club members can gain exclusive access to legendary concert videos featuring some of music's greatest icons giving their greatest performances. Among the legends features include the likes of Eric Clapton, Diana Krall, Slash, Lenny Kravitz, Placebo and Paul McCartney. WEIL Club members can access a new video every two months. Members are also eligible for a series of exclusive 'money can't buy' music experiences including: Meet and Greet opportunities, Concert tickets and Collector's Vinyl deluxe boxes and much more.