THA Staffing expands operations to Saudi Arabia

• One of the leading staffing solutions providers in the region announced its expansion to Saudi Arabia, deploying over 1,000 freelancers across the Event Staffing and Event Experts verticals to the Kingdom in the last four months
• With on-ground staff in Saudi Arabia, THA Staffing aims to create further job opportunities with recruitment drives across the main cities of Riyadh and Jeddah

THA Staffing, one of the leading staffing solutions providers in the region, announced today its expansion into Saudi Arabia, in response to the growing demand for event experts in the country. With a special focus on servicing the entertainment sector across the Kingdom, THA Staffing has deployed over 1,000 personnel across the Event Staffing and Event Experts verticals in the last quarter of 2022, and aims to double that number in the next six months. 

With a team consisting of 35 staffing experts based in the UAE and KSA, THA staffing aims to further develop job opportunities in Saudi Arabia with recruitment drives set to take place in the coming months. Since establishing a presence in KSA, THA Staffing aims to facilitate staffing solutions for an array of exciting global events in Saudi Arabia, such as the Andy Warhol Exhibition 2023 and the Saudi Arabia Grand Prix 2023. 

Yoann Coulon, Managing Director of THA Staffing says, “The newly-launched Events Investment Fund(EIF) aims to fuel growth across the entertainment, leisure and hospitality sectors in KSA. The public bodies are doing a phenomenal job in positioning the Kingdom as a major business and leisure hub, and host of world class international exhibitions and events. As the market continues to boom, there is a high demand for collaboration between the UAE and the Kingdom to leverage the expertise residing in the UAE. At THA Staffing, we aim to amplifythis demand and support the government’s vision to become a globally recognised leader in the entertainment and events sectors.”

 Saudi Arabia boasts one the most diverse and largest landscapes in the region, allowing for a great environment to develop leisure destinations and host various events. Cities such as Riyadh and Diriyah see busy seasons in the cooler winter months while others like Jeddah witness a high influx in the summer months and throughout Ramadan. THA has thus already seen a rise in demand for Event Staffing personnel during the Holy Month this March, with experts coming predominantly from the UAE. 

Leveraging local talent, THA Staffing also aims to tap into the repository of skilled talent with recruitment drives in the coming months across major cities such as Riyadh and Jeddah. The drives will ensure the selection of the right staffthrough thorough vetting and screening processes that will place the right talent for eachclient's requirements. 

A market to watch, Saudi Arabia has rampantly initiated efforts to diversify its economy and bolster the culture, tourism and sports sectors in the Kingdom, shifting the focus to non-oil sectors. Leveraging its knowledge in the market, THA staffed past Saudi-based events, including renowned international events such as Noor Riyadh 2022, Neom Games 2022, Neom Games Competitors, MDL Beast Soundstorm, Red Sea Film Festival, Al Ula Projection Season, Leaders Production and the Coca-Cola FIFA World Cup Activation hosted in Riyadh.